A Review of Radio Commercials, January 2018

A Review of Radio Commercials, January 2018

More than 160 brands of over 70 companies promoted their products and services via radio in January. Almost 44,500 minutes of commercials were aired in 14 radio stations at the time. Unilever retained its top position in RDC industry with more than 10,000 minutes of commercials, while promoting 7 of its brands . Pran-RFL Group secured the second position with more than 6,600 minutes of commercials, while Robi-Axiata Limited is at the third position with a RDC duration of more than 3500 minutes. Among brands, Lux Soap is at the top with over 3500 minutes of commercials. . Pran-RFL Group secured the second position with more than 6,600 minutes of commercials, while Robi-Axiata Limited is at the third position with a RDC duration of more than 3500 minutes. Among brands, Lux Soap is at the top with over 3500 minutes of commercials.