During the month of October, more than 300,000 column-inches of advertisements were published in different newspapers. Bashundhara Group published almost 4,370 column-inches of ads in newspapers, which is highest among 1,200 companies. Bashundhara was followed by FSIBL, Walton Group, Unilever and Exim Bank. Bashundhara Group promoted total 14 products and services in Print Media in October. More than 1,500 brands were advertised in Print Media during the month. Among them, Walton Refrigerator consumed almost 1,700 column-inches of newspapers, which is highest among brands. Total 40 different types of products and services were advertised in Print Media throughout the respective month. General Banking dominated in print advertisements among all ad categories. Among national newspapers, Financial Express published highest column-inches of ads in October.