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Television Category

In 2019, motorcycle brands maintained a significant presence on TV with more than 15,920 minutes of TV Commercials or TVCs. A total of eight brands were advertised on 31 local TV channels from January to December last year. Hero Motorcycle dominated TV media by airing more than 5,100 minutes of TVCs. Hero motorcycle was advertised for more than 15,800 times on TV channels, which was the highest as well. Pulser was the second most-highlighted motorcycle brand in TV with almost 4,600 minutes of TVCs. Pulser bike was promoted on TVRead More
During the month of December 2019, TV advertisers aired almost 209,500 minutes of Commercials (TVC) in 31 local TV channels. Around 350 companies promoted their brands this time. Mobile Financial Service (MFS) and Digital Financial Service (DFS) maintained a significant appearance on TV through TVCs during the month. A total of seven MFS and DFS brands were promoted on TV during December with almost 8,130 minutes of TVCs, which was almost 4 % of the total TVC duration. bKash aired highest minutes of TVCs among MFS & DFS brands, followedRead More
Mobile Phone Operators (MPO) became headlines in a significant number of TV news during the month of December. A total of 30 different reports were telecast on four Mobile Phone Operators in 31 local TV channels during the month. “Telenor’s legal notice to the President” was the most highlighted news on TV in December. Grameenphone Limited became the most highlighted MPO in TV news. A total of 18 TV reports related to Grameenphone were telecast on screen. “Telenor’s legal notice to the President” was the highest telecast news on Grameenphone.Read More
During the month of December, a total of seven automobile brands aired TV Commercials (TVC) in 31 local TV channels. At this time, automobiles aired more than 1,000 minutes of TVCs, contributing less than 1% of the total TVC duration. TVS Motorcycle aired the highest TVCs with more than 320 minutes of duration. TVS Motorcycle contributed more than 31 % to the total duration of TVCs on Automobile brands. Nitol Tata Pickup advertised its brand for almost 300 minutes, finishing at second in TVC duration. Nitol Tata Truck was promotedRead More
Local TV channels aired almost 10,270 minutes of TVCs on Body Lotion brands during the month of December 2019. Total seven body lotion brands were promoted on 31 local TV channels. Among the body lotion brands, Vaseline Body Lotion was advertised for the highest duration with almost 4,840 minutes of TVCs. Vaseline Body Lotion contributed more than 47 % to the total TVC duration. Parachute Body Lotion aired more than 3,880 minutes of TVCs on TV during the respective month. Other five brands including Meril Revive Body Lotion, Beautina BodyRead More
During the month of November, total 105 TV news were made on Mobile Phone Operators (MPO). Among four MPOs, Grameenphone was highlighted in 86 news, which was highest among MPOs. With appearing in 86 TV news, Grameenphone became the most highlighted operator on TV during the month of November. Grameenphone came in 82pc of TV news made on MPOs. 10 TV reports were made on Robi Axiata. Banglalink became the least highlighted MPO on TV during November with 9 TV reports made on the telecom operator. State-run Teletalk didn’t appearRead More
Body lotion products have started getting promoted on TV as winter is approaching fast. Total seven body lotion brands appeared on screen during November by airing more than 15,950 minutes of TV Commercials. Total 247,800 minutes of TVCs were aired by 31 local TV channels. Body lotion brands consumed around 6.5 % of total TVC duration. Vaseline Lotion stayed ahead among similar brands by running more than 6,220 minutes of TVCs. Parachute Body Lotion followed Vaseline Lotion by airing almost 3,500 minutes of TVCs. Parachute Just for Baby Lotion becameRead More
In the month of October 2019, total 34 local television channels telecast 124 reports on mobile phone operators. Independent TV telecast the highest 12 reports on mobile phone operators while Jamuna TV telecast 11 reports on similar topic. ATN News reported 10 news on telecom operators followed by Somoy TV and Channel 24. Grameenphone Limited was the most highlighted operator on television during the month of October. Total 75 reports related to Grameenphone Limited were reported on television in October. Robi Axiata Limited was second most highlighted telecom operator withRead More
Local TV channels telecast almost 238,300 minutes of TV Commercials in October. Almost 350 companies advertised more than 620 brands during October. Number of brands advertised on TV increased by more than 8% in October. Unilever Bangladesh Limited surpassed all advertisers by airing around 51,900 minutes of TV commercials (TVC). Unilever contributed almost 22% of total TVC duration. Marico Bangladesh became the second top advertiser with almost 20,560 minutes TVCs. bKash and Pran RFL remained close with around 14,760 and 14,470 minutes TVCs respectively while finishing at third and fourthRead More
We monitor and analyze commercials those are aired on TV and Radio media. It could be your brand or product or your competitors’. We check if the broadcast media is promoting your product and services complying with the agreement. We further notify you about which of your competitors are choosing TV and Radio media for advertising their products and other key information like media selection, duration of commercials, prime hour of classified ads etc. The cross-checking of TV and Radio commercials is conducted by humans and is free-from error.Read More