Number of Brands Advertised on TV Increases by 8% in October

Local TV channels telecast almost 238,300 minutes of TV Commercials in October. Almost 350 companies advertised more than 620 brands during October. Number of brands advertised on TV increased by more than 8% in October. Unilever Bangladesh Limited surpassed all advertisers by airing around 51,900 minutes of TV commercials (TVC). Unilever contributed almost 22% of total TVC duration. Marico Bangladesh became the second top advertiser with almost 20,560 minutes TVCs. bKash and Pran RFL remained close with around 14,760 and 14,470 minutes TVCs respectively while finishing at third and fourth top advertisers. GlaxoSmithKline became fifth top advertiser by airing almost 9,730 minutes TVCs. bKash was October’s most advertised brand.

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