During the month of December-19, around 1,270 advertisers chose print media to promote their products and services. More than 2,040 brands were advertised during the month. 51 noted daily newspapers published more than 409,000 column-inches of advertisements. Prothom Alo published the highest advertisement which was more than 7 % of the total volume of ads published in Print Media. Financial Express contributed 6 % to the print advertisement in December followed by Samakal (5.75 %), Ittefaq (5 %), and Jugantor (4.5 %). Top 10 national dailies consumed around 50 % of the total column-inches of the advertisements published in print media.